Gijs van Engelen
Chief Digital Officer

Welcome to exploring our digital career opportunities

"Digital leadership will be about being visionary and leading a market where most sales and profit are from digital channels and, of course, creating a World-Class shopping experience whatever the channel or journey.

Our mindset learns from the best of the best; the start-ups,
the up-starts and the pure players. We also learn from the best fashion branded experiences and not least, we learn by listening relentlessly to our customers and each other."

Our Digital Departments

Our growing Wholesale Operation

Our wholesale operation - where we sell to others who sell our products to their customers, is a significant low cost, low risk growth channel for our business. We see a huge opportunity in further growing our wholesale Omni-Channel market enabling us to reach new customers and new markets. By investing in the right tooling we expect yearly double digit growth with our existing partners and increasing opportunities in attracting new partners. To support our wholesale ambitions multiple departments are integrated with our planning so we maximise the efficiency of our operations and the service we provide to our partners.
Wholesale supporting departments: 
  • 1. Omni Channel
  • 2. IT
  • 3. Merchandising
  • 4. Distribution
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4.5M Customers ordering digitally instore by 2025

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16 own webshops

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€92M Wolesale + 3rd party sales by 2025

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80% of customer journeys using digital

Marketing at Hunkemöller

We are building a global brand. This means a global marketing, communication and engagement strategy. It also means taking a local approach, when and where it is necessary, by adding additional local/country level content marketing, social content, connecting with local bloggers and influencers building local ambassador pools. Collaboration with our digital and e-commerce colleagues is incredibly important to create these market leading, country level organic and paid-for search strategies.

IT

The foundation of Hunkemöller
Our IT team is one of the important leaders of technology and digital in our business strategy. In many cases digital and tech drive the direct customer experience however, our IT team also looks after and develops the whole IT infrastructure for our business.

Omni Channel & E-Commerce

Hunkemöller is at the cutting edge of delivering a seamless Omni customer experience across our brand. We're continually driven by digital developments and powered by the data insights our customer interactions provide. That means that our Omni Channel team constantly responds to the ongoing channel shifts - both those that are happening organically and those that are accelerated as a result of the changes in the world. This team is what turned us from performer to digital leader.
The shero can experience the full Hunkemöller lifestyle by visiting our stores off - and online: full range availability, rapid delivery, social media interactions, digitalized membership and benefits as well as trained staff. As a digital leader, Hunkemöller is transforming the physical stores into digital hubs by supplying click & collect, order in store, click & reserve or return in store. For the future, we wish to maximize store visits by updating presentations regularly with inspiring visuals and extend shopping time via digital engagement on - and offline.

Marketing

We are building a global brand. This means a global marketing, communication and engagement strategy. It also means taking a local approach, when and where it is necessary, by adding additional local/country level content marketing, social content, connecting with local bloggers and influencers building local ambassador pools. Collaboration with our digital and e-commerce colleagues is incredibly important to create these market leading, country level organic and paid-for search strategies.

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